3/2/12 Convey Inevitability: Wind developer's playbook 101

Friday, March 2, 2012 at 07:32PM
The BPRC Research Nerd

COMMUNITY RELATIONS: Advice to a wind developer

Powerpoint presentation:"Getting to Yimby: Yes! In My Back Yard!"

SOURCE: American Wind Energy Association

Understand host community

Design project with sensitivity

Deploy 3rd party advocate(s)

Demonstrate community’s “ROR”

Recruit opinion leaders

Launch, engage, inform, mitigate

Rally and enable supporters

Convey inevitability

Article originally appeared on Better Plan: The Trouble With Industrial Wind Farms in Wisconsin (http://betterplan.squarespace.com/).